Mix of studio and location shooting, rigging up LED tubes on the fly, shooting a moving car – with a couple of smoke flares!
He came to us with a simple concept, a couple of studio setups, then some location vignettes, at an aparthotel, and out on the street in a flash car, with smoke flares blasting out the windows.
The initial setup he wanted was just dark, contrasty vibes – but we suggested vibing it up a bit with 6ft led poles we made for a previous video, to create a triangle behind him. Rather than just doing some regular static or handheld shots, we decided to vibe it up with a zoom lens and smacked it about a bit to create in-camera transitions from wide to close and back again.
With that out the way, we killed the color for the next vignette Recky had in mind: him with two female dancers, and a money gun.
Unfortunately, the gun didn’t work as advertised… but fortunately we can do visual effects in-house, so we had him hold the gun, and added the flying notes in post.
With that done, we headed out to location.
Recky had booked an aparthotel for the entourage that had come up for the video – so we made use of the place, lit it up kinda vibey, and did another run of the track.
There was one last piece of the puzzle… Shooting a moving car!
We grabbed our trusty car rig, and set the camera up on the follow car (or in this case, the ahead-car).
The driver didn’t want their license plate in the shot – but we had planned for that anyway, and replaced it in post with a vanity license plate that read RECKY.
The final setup was Recky and a friend hanging out the windows with smoke flares – we didn’t want to do that on a main road, so we went back to the studio’s street, which is dead quiet on the weekends, and we can do pretty much anything…
Recky’s Instagram
Recky’s fashion label
